Brand Standards
Our brand standards protect and strengthen the GoSpotCheck brand, while also providing a reliable framework within which to grow new assets.
Principles
We create with very specific goals in mind. Read our brand statement and supporting emotional pillars and learn why we create the way we do.
Start Here ›
Logo
Use our logos like a pro. Understand our terminology, apply the right clearance, learn what not to do, and download approved logo files.
Let's Logo ›
Color
Everything you ever wanted to know about our colors, from click and copy hex codes for every color in our palette to approved pairings and WCAG accessibility.
Color Me Impressed ›
Typography
Our comprehensive typography guide includes approved colors, sizes, line lengths, and detailed specs for each of our standard headings.
Get Typin' ›
Icons
Our searchable icon library makes it easy to add approved icons to your collateral and presentations. A password is required; ask the Creative team for access.
How Iconic ›
Marketing
General guidelines on one-pagers and presentations, plus an extremely in depth breakdown of our various personas and target verticals (login required).
Persona-fy Me ›
Photography
Browse our extensive documentation on how to properly use photographs with our brand. Composition, special treatments, and dos and donts.
Say Cheese ›
Illustration
This section is coming soon.
Photography
This section is coming soon.
Patterns
This section is coming soon.
Collateral
This section is coming soon.